Brand Development

Brand Development Computer Icons on Table

We’re brand development experts. At Jonroc, we’ll conduct polls, utilize focus groups, and apply industry research to learn how to reach your target market.

Discover how to get results long before your digital marketing campaigns begin. 

Contact Us to learn more about brand development services at Jonroc.


What’s in a Brand?

Put simply, a brand is what people think about your business.

You might not realize it, but you already have a brand.

If your business was a person, what kind of car would they drive? What kind of music would they listen to? Do they have a good reputation? Are they kind? Are they funny? What adjectives would you use to describe them?

In a nutshell, that’s your brand. It’s what people say about you when you’re not in the room. Your brand is how you present yourself to the world.

Your brand- and all aspects of your online presence- should always be intentional. But, what if your company’s brand is less-than-stellar (or maybe hardly exists)? Good news. Your brand is something you can develop, not just on your website, but in all facets of the digital marketing world.

After all, your business is more than what you present to the world online. You offer something unique, and you do what you do for a reason. We’ll help you hone in on what makes you stand apart from the crowd. Then we’ll help you present that in a memorable and professional way.


We’ll Help You Develop Your Brand

Brand Development Business Man Illustration

Brand development saves money and time. When you start online advertising or start to improving your website, you want to have a very clear outline on what your brand is to avoid wasting money on presenting a message that does not capture your target market or properly represent your company.

Learn more about your target audience before your marketing campaigns even begin.

Whether you want help testing new concepts before you invest in them, performing market segmentation to better understand your audience, building brand personas for tailored campaigns, testing new product designs, or simply revamping your presence online, we’ll help you learn more about your target audience so you deliver the right message when it counts.

Great service is a powerful ambassador, but great service + great branding? That’s how long-term sustainability as an industry influencer begins.

Learn more about brand development and other digital marketing services at Jonroc Websites and Online Marketing in Richmond, Virginia.